A New Lease of Life for Crewe’s Historic Royal Hotel


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An iconic hotel in Crewe that was closed at the beginning of the pandemic has been sold. The sale of the Royal Hotel, near Crewe Railway Station, was confirmed by specialist hotel and leisure agents Graham & Sibbald on May 19.

The 36-bedroom Victorian establishment based on Nantwich Road dates to the 18th century. The Royal Hotel has been locally listed and classed as a heritage asset for the town.

It has been obtained by Brilliant Hotels Limited, which is a hotel management company. The acquisition includes the adjoining Corner Bar, which was recently refurbished.

Anoob Saban, managing director of Brilliant Hotels and director of Crewe Hotels Limited, said: “We are absolutely delighted to take control of the Royal Hotel in Crewe. It’s a fantastic historic hotel in an amazing location for visitors and businesses alike. We are excited to expand our work in the town and continue to play a crucial role in the development of this hotel.

“The Royal Hotel will be an excellent addition to our current portfolio. Brilliant Hotels also own and operate hotels in Manchester, Cheltenham, Sheffield, and Rochdale with two more hotels set to open in Stoke on Trent in June 2022.”

Brilliant Hotels is a group of welcoming, affordable, hotels across the UK. Providing the ultimate destinations to work, rest, entertain and play, in the optimum style and comfort.

To find out more about Brilliant Hotels, visit:

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